What problem does VideoWorkLink solve?

Slack Technologies’ office in San Francisco. Many startups, including Slack, love open office plan like the one shown on the photo above. Do you know why? Because of the possibility for spontaneous communication.

Lack of spontaneous communication in teams scattered over different locations (rooms, offices, cities, countries) is the problem that you need to solve in order for your team to be a single cohesive unit.

A scattered team is like a network of isolated autonomous individuals rather than a connected whole. It is like being in the office where teammates are in separate rooms with doors locked from the inside.

If you want to make a close contact you have to “knock” – make a video-conference call. The other party, of course, must answer it.

It makes spontaneous communication impossible.

Text chat helps, but typing is much slower than talking. Moreover, it is asynchronous – you might not get an immediate answer after you’ve sent a message. Another delay. Chat gets overloaded with messages quite fast and it is hard to keep track.

You could make a video-conference call and leave it always on forever, you would say.

Yes, but video calls are not meant to be left forever. The odds are that you will have high Internet bandwidth consumption, high CPU load. Moreover, anyone will be able to watch you (in High Definition) without you knowing about that. It is like if someone could stare right at your face at a breadth distance without you knowing that.

Would you like to be watched that way? I don’t think so. That is why nobody does that always on video-conferencing thing.

Without spontaneous communication, your process of working together slows down dramatically.

Because the opportunities for spontaneous communication don’t exist, a scattered team have to rely on ad-hoc online meetings or on more formal, scheduled online meetings to get their work done.

However, because organizing meetings takes effort, a lower overall frequency of meetings results. This lower frequency of meetings, in turn, results in less work being done by the collaborators on their joint problems, particularly the problem of refining and coordinating their work plan.

Thus the collaborators are not as timely in giving each other feedback on the directions their joint work should go, and hence they take longer to construct and select among the alternatives that guided the course of their work.

This problem never becomes clear to the participants in the remote collaboration because each meeting seemed productive and useful, and they did not have other, spontaneous contacts that they can use to supplement these meetings.

There are several products on the market for a continuous audio communication, like TeamSpeak, Mumble, Ventrilo, Discord. But having only audio is not enough because it is impossible to know beforehand if a person is present and available.

Also, there are products like Sneek and Nowbridge. Despite possible privacy problems, such products provide a sense of presence and provide a possibility for an instant contact. But they still do not provide the possibility for spontaneous communication, because you still have to make a contact in order to communicate with a teammate via audio.

To this date, VideoWorkLink is the only fully-fledged software on the market created to solve the problem of a lack of spontaneous communication in distributed teams.

It links you up with remote teammates by the means of video for the whole working day. Yet, it does that with respect to your privacy.

Blurred view of a teammate

By default, you are blurred for your teammates. You know when someone unblurs you. You see when someone enters into a close contact with you, and it is done in a smooth slow way, in order for you to prepare for a contact.

A teammate makes a close contact with you.

Spontaneous communication is a key component required for communication in a creative team. For a successful creative process, a team has to have a possibility to instantly exchange ideas and coordinate work.

Among all products present on the market, VideoWorkLink is the only product that has all means necessary for providing a possibility for spontaneous communication to a distributed team.

You can see who is present and available, enter into a close contact with a teammate, talk to all team.

With VideoWorkLink your team will be together no matter the distance between each and every one of you.